How beverage wholesaler Gamatauri added $200k in revenue by building its ERP on Hercules
Gamatauri, a Brazilian beverage wholesaler, leveraged Hercules to build a custom ERP, implementing dynamic pricing across 700+ products which led to a 49% increase in sales and $200k in added annual revenue. The company is also developing AI assistants to automate WhatsApp sales, customer support, and supplier purchasing, saving hundreds of hours monthly and positioning the solution for future B2B SaaS expansion.
The Business
Gamatauri, a Brazilian beverage wholesaler, leveraged Hercules to build a custom ERP, implementing dynamic pricing across 700+ products which led to a 49% increase in sales and $200k in added annual revenue. The company is also developing AI assistants to automate WhatsApp sales, customer support, and supplier purchasing, saving hundreds of hours monthly and positioning the solution for future B2B SaaS expansion.
Gamatauri · Belo Horizonte · 6 employees, ~$1M revenue.
Before AI
Gamatauri used flat per-product pricing, leaving revenue on the table. They lacked a centralized system for tracking finances and product prices, relying on manual processes for orders via WhatsApp and checking supplier prices. This led to hundreds of hours spent monthly on manual buying and selling operations.
What Changed
Gamatauri built a custom ERP on Hercules, enabling dynamic pricing per product and per customer, and real-time financial tracking across its 700+ products. They are also developing AI assistants using Hercules AI Gateway to automate WhatsApp sales and support, answer customer questions, recommend products, and automate supplier price research and purchase orders.
The Result
Gamatauri added $200k in annualized revenue and achieved 49% higher store sales by implementing dynamic pricing. The AI automation is expected to save the founder 10 hours per day and hundreds of hours a month for the team, allowing them to focus on revenue growth.
Why this matters
How a custom, AI-powered ERP drives dynamic pricing and operational efficiency in wholesale
Many traditional wholesale businesses face challenges with manual processes and static pricing, limiting growth. This case demonstrates how a small business can build a bespoke, AI-powered ERP using no-code platforms, enabling advanced strategies like dynamic pricing and process automation to significantly boost revenue and operational efficiency. This approach empowers founders to innovate beyond their core business by potentially productizing their internal tools, offering a scalable model for digital transformation across similar industries.
Technology Used
Used for:
Source
Results are reported by the identified source/company and have not necessarily been independently verified by AI YAI YAI.
Could this work in your market?
Explore this opportunity in South Africa.
Related Cases
iGamingATOM Technology Leverages AI to Launch $30M Casino Empire in Weeks with 1.5 Staff
ATOM Technology, an iGaming company, used Hercules' AI-powered platform to drastically transform its online casino operations, reducing development time from 18 months and $230,000 to just weeks, run by a single person. This enabled them to launch six casino brands, now generating $1M monthly deposits and on track for $30M annualized, by automating complex processes like customer support, regulatory compliance, and bank integrations with AI.
E-commerceHow ITNT Media Group runs an AI driven business on n8n
ITNT Media Group transformed from a traditional marketing agency into an AI marketing solutions provider by leveraging n8n to orchestrate AI models and automate processes. This strategic shift enabled them to develop new AI-powered products like Maato, which boosted an e-commerce client's monthly revenue by 20% within four months.
Law firmHow Helixon Law Firm saved 100s of hours a month and increased client close rates by 30%
Helixon Law Firm, a military law firm, leveraged the Hercules no-code platform to automate numerous processes, including client proposals and internal case preparation, with evidence of AI-powered drafting. This transformation led to a 30% increase in client close rates, saved hundreds of hours monthly, and replaced expensive third-party software, demonstrating a significant impact on efficiency and revenue.
BiotechnologyGenentech leverages generative AI to get lifesaving medicines to patients faster
Genentech deployed a generative AI system, gRED Research Agent, built on Amazon Bedrock Agents, to automate the laborious process of biomarker identification and validation. This system transforms research tasks that once took weeks into minutes, significantly accelerating drug discovery.